The customer is the appreciating asset.

- Federal Express

There are two (2) primary forms of Online Marketing:

1. 1.Brand Marketing
   

2. 2.Lead Generation
   

Brand Marketing helps to produce leads, but its primary purpose is to build and differentiate your business through time.

Lead Generation assists in the promotion of your brand, but its primary purpose is to produce immediate sales AND potential for prospecting.

Both forms of marketing are necessary and both can be accomplished on the Internet. Search Engines, Blogs, and other Emerging Social Media Sites are excellent mediums for accomplishing your Online Brand Marketing goals. 

1. ‣Proceed